{"id":1921,"date":"2022-02-23T10:40:24","date_gmt":"2022-02-23T01:40:24","guid":{"rendered":"https:\/\/the-next-investment.com\/?p=1921"},"modified":"2026-05-24T21:21:47","modified_gmt":"2026-05-24T12:21:47","slug":"%ec%bf%a0%ed%8c%a1%ed%94%8c%eb%a0%88%ec%9d%b4-%ed%8b%b0%eb%b9%99-%eb%84%b7%ed%94%8c%eb%a6%ad%ec%8a%a4-%ec%9b%a8%ec%9d%b4%eb%b8%8c-ott-%ed%95%9c%ea%b5%ad-%ec%82%ac%ec%9a%a9%ec%9e%90-%ec%a6%9d%ea%b0%80","status":"publish","type":"post","link":"https:\/\/the-next-investment.com\/en\/2022\/02\/23\/%ec%bf%a0%ed%8c%a1%ed%94%8c%eb%a0%88%ec%9d%b4-%ed%8b%b0%eb%b9%99-%eb%84%b7%ed%94%8c%eb%a6%ad%ec%8a%a4-%ec%9b%a8%ec%9d%b4%eb%b8%8c-ott-%ed%95%9c%ea%b5%ad-%ec%82%ac%ec%9a%a9%ec%9e%90-%ec%a6%9d%ea%b0%80\/","title":{"rendered":"\ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \ub137\ud50c\ub9ad\uc2a4 \uc6e8\uc774\ube0c OTT \ud55c\uad6d \uc0ac\uc6a9\uc790 \uc99d\uac00"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"\ucfe0\ud321\ud50c\ub808\uc774-\ub137\ud50c\ub9ad\uc2a4-\uc0ac\uc6a9\uc790-\uae09\uc99d\">\ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \uc0ac\uc6a9\uc790 \uae09\uc99d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uc571 \ubd84\uc11d \uc11c\ube44\uc2a4 \uc640\uc774\uc988\uc571\uc740 \uc9c0\ub09c 1\ub144\uac04 \ucfe0\ud321\ud50c\ub808\uc774, \ud2f0\ube59, \ub137\ud50c\ub9ad\uc2a4, \uc6e8\uc774\ube0c \ub4f1 \ud55c\uad6d \uc778\uae30 \uc628\ub77c\uc778\ub3d9\uc601\uc0c1 \uc11c\ube44\uc2a4(OTT) \uc571\ub4e4\uc758 \uc0ac\uc6a9\uc790 \uc99d\uac00 \uc218\uce58\ub97c \uc870\uc0ac\ud558\uc5ec \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud55c\uad6d\uc778 10\uc138 \uc774\uc0c1 \uc2a4\ub9c8\ud2b8\ud3f0 \ud45c\ubcf8 \uc870\uc0ac\ud55c \uacb0\uacfc \uc0ac\uc6a9\uc790 \uc218\uac00 \uac00\uc7a5 \ud070 \ud3ed\uc758 \uc99d\uac00\uc728\uc744 \ubcf4\uc778 OTT \uc571\uc740 \ucfe0\ud321\ud50c\ub808\uc774\uc778 \uac83\uc73c\ub85c \uc870\uc0ac\ub410\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucfe0\ud321\ud50c\ub808\uc774\ub294 2021\ub144 1\uc6d4 68\ub9cc\uba85\uc5d0\uc11c 2022\ub144 1\uc6d4 355\ub9cc\uba85\uc73c\ub85c \uc571 \uc0ac\uc6a9\uc790 \uc218\uac00 418% \uc99d\uac00\ud55c \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ub294 OTT \uc571 \uac00\uc6b4\ub370 \uac00\uc7a5 \ud070 \ud3ed\uc758 \uc99d\uac00 \ud3ed\uc774\uba70 \ud604\uc7ac \ucfe0\ud321 \uc571 \uc804\uccb4 \uc0ac\uc6a9\uc790 2498\ub9cc\uba85(2022\ub144 1\uc6d4 \uae30\uc900) \uc911 14%\uc5d0 \ub2ec\ud558\ub294 \uc218\uce58\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-attachment-id=\"1923\" data-permalink=\"https:\/\/the-next-investment.com\/en\/image001-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2022\/02\/image001-1.png?fit=1000%2C1000&amp;ssl=1\" data-orig-size=\"1000,1000\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"image001-1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2022\/02\/image001-1.png?fit=1000%2C1000&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2022\/02\/image001-1.png?resize=1000%2C1000&#038;ssl=1\" alt=\"\ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \ub137\ud50c\ub9ad\uc2a4 \uc6e8\uc774\ube0c OTT \ud55c\uad6d \uc0ac\uc6a9\uc790 \uc99d\uac00\" class=\"wp-image-1923\" style=\"width:800px\" title=\"\"><figcaption class=\"wp-element-caption\">WISEAPP<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2\uc704-\ud2f0\ube59-3\uc704-\ub137\ud50c\ub9ad\uc2a4-4\uc704-\uc6e8\uc774\ube0c\">2\uc704 \ud2f0\ube59 3\uc704 \ub137\ud50c\ub9ad\uc2a4 4\uc704 \uc6e8\uc774\ube0c<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\ub450 \ubc88\uc9f8\ub85c \uc571 \uc0ac\uc6a9\uc790\uc218\uac00 \ud070 \ud3ed\uc758 \uc99d\uac00\uc728\ub97c \ubcf4\uc778 \ud2f0\ube59\uc740 2021\ub144 1\uc6d4 257\ub9cc\uba85\uc5d0\uc11c 2022\ub144 1\uc6d4 366\ub9cc\uba85\uc73c\ub85c 42% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc138 \ubc88\uc9f8\ub85c \uc571 \uc0ac\uc6a9\uc790\uc218 \uc99d\uac00\uc728\uac00 \ub192\uc558\ub358 \ub137\ud50c\ub9ad\uc2a4\ub294 2021\ub144 1\uc6d4 865\ub9cc\uba85\uc5d0\uc11c 2022\ub144 1\uc6d4 1097\ub9cc\uba85\uc73c\ub85c 27% \uc99d\uac00\ud55c \uac83\uc73c\ub85c \ucd94\uc815\ub410\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ub124 \ubc88\uc9f8\ub85c \uc571 \uc0ac\uc6a9\uc790 \uc218 \uc99d\uac00\uc728\uc774 \ub192\uc558\ub358 \uc6e8\uc774\ube0c\ub294 2021\ub144 1\uc6d4 285\ub9cc\uba85\uc5d0\uc11c 2022\ub144 357\ub9cc\uba85\uc73c\ub85c 25% \uc99d\uac00\ud55c \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"\ucfe0\ud321\ud50c\ub808\uc774-40\ub300-\uac00\uc7a5-\ub9ce\uc740-\uc0ac\uc6a9\uc790\">\ucfe0\ud321\ud50c\ub808\uc774 40\ub300 \uac00\uc7a5 \ub9ce\uc740 \uc0ac\uc6a9\uc790<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uac00\uc7a5 \ud070 \uc99d\uac00 \ud3ed\uc744 \ubcf4\uc778 \ucfe0\ud321\ud50c\ub808\uc774\uc758 2022\ub144 1\uc6d4 \uae30\uc900 \uc138\ub300\ubcc4 \uc0ac\uc6a9\uc790 \uc218 \ubd84\ud3ec\ub97c \uc0b4\ud3b4\ubcf4\uba74, 10\ub300\uac00 4%, 20\ub300\uac00 17%, 30\ub300\uac00 25%, 40\ub300\uac00 31%, 50\ub300 \uc774\uc0c1 23%\ub85c 40\ub300 \uc0ac\uc6a9 \ube44\uc728\uc774 \uac00\uc7a5 \ub192\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc131\ubcc4\uc5d0\uc11c\ub294 \ub0a8\uc131\uc774 42%, \uc5ec\uc131\uc774 58%\ub85c \uc5ec\uc131 \uce35\uc774 \ub354 \ub192\uac8c \uc0ac\uc6a9\ud558\ub294 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ucfe0\ud321\ud50c\ub808\uc774 \uc0ac\uc6a9\uc790 \uc218\uac00 \ud06c\uac8c \uc99d\uac00\ud55c \uc6d0\uc778\uc73c\ub85c \uc624\ub9ac\uc9c0\ub110 \ucf58\ud150\uce20\uc778 &lt;SNL \ucf54\ub9ac\uc544>\uc758 \ud765\ud589, \uc720\uba85 \ubc34\ub4dc \ucf5c\ub4dc\ud50c\ub808\uc774 \ub3c5\uc810 \uacf5\uc5f0 \ub4f1 \uc5ec\ub7ec \ud654\uc81c\uc131\uc744 \uac00\uc838\uc624\uba70 \uc0ac\ub78c\ub4e4\uc758 \uc774\ubaa9\uc744 \uc9d1\uc911\uc2dc\ud0a8 \uacb0\uacfc\ub85c \ud3c9\uac00\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc774\ubc88 \uc870\uc0ac\ub294 \ucfe0\ud321\ud50c\ub808\uc774, \ud2f0\ube59, \ub137\ud50c\ub9ad\uc2a4, \uc6e8\uc774\ube0c \ub4f1 \uad6d\ub0b4 \uc778\uae30 OTT \uc571\uc744 \ub300\uc0c1\uc73c\ub85c 2021\ub144 1\uc6d4\ubd80\ud130 2022\ub144 1\uc6d4\uae4c\uc9c0 1\ub2ec \ub3d9\uc548 \uc571\uc744 1\ubc88 \uc774\uc0c1 \uc0ac\uc6a9\ud55c \uc0ac\ub78c\uc758 \uc218\ub97c \ucd94\uc815\ud588\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"excerpt":{"rendered":"<p>\ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \uc0ac\uc6a9\uc790 \uae09\uc99d \uc571 \ubd84\uc11d \uc11c\ube44\uc2a4 \uc640\uc774\uc988\uc571\uc740 \uc9c0\ub09c 1\ub144\uac04 \ucfe0\ud321\ud50c\ub808\uc774, \ud2f0\ube59, \ub137\ud50c\ub9ad\uc2a4, \uc6e8\uc774\ube0c \ub4f1 \ud55c\uad6d \uc778\uae30 \uc628\ub77c\uc778\ub3d9\uc601\uc0c1 \uc11c\ube44\uc2a4(OTT) \uc571\ub4e4\uc758 \uc0ac\uc6a9\uc790 \uc99d\uac00 \uc218\uce58\ub97c \uc870\uc0ac\ud558\uc5ec \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4. \ud55c\uad6d\uc778 10\uc138 \uc774\uc0c1 \uc2a4\ub9c8\ud2b8\ud3f0 \ud45c\ubcf8 \uc870\uc0ac\ud55c \uacb0\uacfc \uc0ac\uc6a9\uc790 \uc218\uac00 \uac00\uc7a5 \ud070 \ud3ed\uc758 \uc99d\uac00\uc728\uc744 \ubcf4\uc778 OTT \uc571\uc740 \ucfe0\ud321\ud50c\ub808\uc774\uc778 \uac83\uc73c\ub85c \uc870\uc0ac\ub410\uc2b5\ub2c8\ub2e4. \ucfe0\ud321\ud50c\ub808\uc774\ub294 2021\ub144 1\uc6d4 68\ub9cc\uba85\uc5d0\uc11c 2022\ub144 1\uc6d4 355\ub9cc\uba85\uc73c\ub85c \uc571 \uc0ac\uc6a9\uc790 \uc218\uac00 418% &#8230; <a title=\"\ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \ub137\ud50c\ub9ad\uc2a4 \uc6e8\uc774\ube0c OTT \ud55c\uad6d \uc0ac\uc6a9\uc790 \uc99d\uac00\" class=\"read-more\" href=\"https:\/\/the-next-investment.com\/en\/2022\/02\/23\/%ec%bf%a0%ed%8c%a1%ed%94%8c%eb%a0%88%ec%9d%b4-%ed%8b%b0%eb%b9%99-%eb%84%b7%ed%94%8c%eb%a6%ad%ec%8a%a4-%ec%9b%a8%ec%9d%b4%eb%b8%8c-ott-%ed%95%9c%ea%b5%ad-%ec%82%ac%ec%9a%a9%ec%9e%90-%ec%a6%9d%ea%b0%80\/\" aria-label=\"Read more about \ucfe0\ud321\ud50c\ub808\uc774 \ud2f0\ube59 \ub137\ud50c\ub9ad\uc2a4 \uc6e8\uc774\ube0c OTT \ud55c\uad6d \uc0ac\uc6a9\uc790 \uc99d\uac00\">Read more<\/a><\/p>","protected":false},"author":215334628,"featured_media":1022,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"yes","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[743311959],"tags":[743311072,478189],"class_list":["post-1921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-information","tag-743311072","tag-ott"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2022\/01\/netflix-g9bbb3a30b_1920.jpg?fit=1920%2C1280&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":14439,"url":"https:\/\/the-next-investment.com\/en\/2023\/03\/31\/2023-ott-ranking\/","url_meta":{"origin":1921,"position":0},"title":"2023\ub144 OTT \uc21c\uc704 \ub354\uae00\ub85c\ub9ac \ub137\ud50c\ub9ad\uc2a4 VS \uce74\uc9c0\ub178 \ub514\uc988\ub2c8+","author":"The Next Investment","date":"2023\ub144 March 31\uc77c","format":false,"excerpt":"\ud55c\uad6d OTT \ub4dc\ub77c\ub9c8 \uc804\uc131\uc2dc\ub300 \uc694\uc998 \ub137\ud50c\ub9ad\uc2a4\ub098 \ub514\uc988\ub2c8+ \ub4f1 OTT \ub4dc\ub77c\ub9c8\uac00 \uc6ec\ub9cc\ud55c \uc9c0\uc0c1\ud30c \ub4dc\ub77c\ub9c8\ubcf4\ub2e4 \uc7ac\ubc0c\ub2e4\uace0 \ud558\uc2dc\ub294 \ubd84\ub4e4\uc774 \ub9ce\uc740\ub370\uc694. \uc1a1\ud61c\uad50\uac00 \uc8fc\uc5f0\ud55c \ub354 \uae00\ub85c\ub9ac \uc2dc\ub9ac\uc988\uac00 \ud070 \uc778\uae30\ub97c \uc5bb\uc73c\uba74\uc11c \uc624\uc9d5\uc5b4\uac8c\uc784\uc73c\ub85c \ub300\ubc15\uc744 \ucce4\ub358 \ub137\ud50c\ub9ad\uc2a4(Netfix)\uac00 \ub610\ub2e4\uc2dc \ud798\uc744 \uc5bb\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud55c\uad6d\uc758 OTT \uc2dc\uc7a5\uc740 \uacb0\uad6d \ucf58\ud150\uce20 \ud558\ub098\uac00 \ub300\ubc15\ub098\ub294\uc9c0 \uc5ec\ubd80\uc5d0 \ub530\ub77c \uc571 \uc0ac\uc6a9\uc790 \uc218\uac00 \ud06c\uac8c \ucd9c\ub801\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7fc \uc774\ubc88\u2026","rel":"","context":"In &quot;\ub77c\uc774\ud504&quot;","block_context":{"text":"\ub77c\uc774\ud504","link":"https:\/\/the-next-investment.com\/en\/category\/contents\/information\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/03\/%EB%8D%94-%EA%B8%80%EB%A1%9C%EB%A6%AC-2.jpg?fit=1000%2C740&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/03\/%EB%8D%94-%EA%B8%80%EB%A1%9C%EB%A6%AC-2.jpg?fit=1000%2C740&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/03\/%EB%8D%94-%EA%B8%80%EB%A1%9C%EB%A6%AC-2.jpg?fit=1000%2C740&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/03\/%EB%8D%94-%EA%B8%80%EB%A1%9C%EB%A6%AC-2.jpg?fit=1000%2C740&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":17610,"url":"https:\/\/the-next-investment.com\/en\/2023\/09\/18\/ott-202308\/","url_meta":{"origin":1921,"position":1},"title":"2023\ub144 8\uc6d4 \ud55c\uad6d OTT \ucfe0\ud321\ud50c\ub808\uc774 \ub514\uc988\ub2c8+ \uc120\ubc29","author":"The Next Investment","date":"2023\ub144 September 18\uc77c","format":false,"excerpt":"8\uc6d4 \ud55c\uad6d OTT \uc2dc\uc7a5 \uce58\uc5f4 2023\ub144 8\uc6d4 \ud55c\uad6d OTT \uc2dc\uc7a5\uc5d0\uc11c \uc790\ub9ac\ub9e4\uae40 \uacbd\uc7c1\uc774 \uc810\uc810 \uce58\uc5f4\ud574\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud574\uc678 OTT \ub137\ud50c\ub9ad\uc2a4 \ub3c5\uc8fc\uc5d0 \ub300\ud56d\ud558\uc5ec \ud55c\uad6d OTT\ub4e4\uc758 \ubc18\uaca9\uc774 \uac70\uc138\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud55c\uad6d OTT \ucfe0\ud321\ud50c\ub808\uc774 \uc571 \uc0ac\uc6a9\uc790 \uc218\ub294 600\ub9cc\uba85\uc744 \ub3cc\ud30c\ud558\uba70 \uc5ed\ub300 \ucd5c\ub2e4\ub97c \uae30\ub85d\ud558\uc600\uc2b5\ub2c8\ub2e4. \uc571 \ubd84\uc11d \uc11c\ube44\uc2a4 \uc640\uc774\uc988\uc571\uc774 \ud55c\uad6d\uc758 \uc2a4\ub9c8\ud2b8\ud3f0 \uc0ac\uc6a9\uc790(\uc548\ub4dc\ub85c\uc774\ub4dc+iOS)\ub97c \ud45c\ubcf8 \uc870\uc0ac\ud55c \uacb0\uacfc 2023\ub144 8\uc6d4 \uae30\uc900 \ucfe0\ud321\ud50c\ub808\uc774\u2026","rel":"","context":"In &quot;\ub77c\uc774\ud504&quot;","block_context":{"text":"\ub77c\uc774\ud504","link":"https:\/\/the-next-investment.com\/en\/category\/contents\/information\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/09\/unnamed-file.jpg?fit=1100%2C619&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/the-next-investment.com\/wp-content\/uploads\/2023\/09\/unnamed-file.jpg?fit=1100%2C619&ssl=1&resize=350%2C200 1x, 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